CITGO Petroleum Corporation (Houston) is offering the FuelLinks® fuel reward program to more than 4,000 CITGO-branded fuel centers in 28 Eastern states with plans to make it available to more. CITGO is the first major fuel supplier to accept FuelLinks rewards with the option to issue rewards on purchases through the convenience stores.
Developed and owned by MetroSplash Systems Group, Inc, FuelLinks® is a unique cross-marketing and consumer reward program that enables all types of local and online businesses to offer their customers fuel rewards based on their purchases.
Membership in the FuelLinks program is free to consumers. They can earn cents-off per gallon rewards from participating grocery and convenience stores, which roll back the price per gallon at the pump, as well as cash-equivalent rewards from other businesses that can be applied to the total fuel purchase price. The more FuelLinks rewards they earn, the less they pay for fuel.