Steve Montgomery, president of b2b Solutions (Lake Forest, Ill.), announced the addition of Lou Maiellano and Bob O’Rear to the company as consulting partners. Maiellano is the lead consultant for the tobacco and OTP categories and O’Rear will focus on the beer category.
b2b Solutions is a Chicago based consultancy that specializes in working with retailers and suppliers to the convenience store / petroleum marketing industry.
Maiellano has 25 years experience and is a broadly experienced marketing/sales manager with significant credentials in the convenience store and tobacco business. Lou has held operational positions at Sunoco, Mobil, Macaroni Grill and Wawa.
O’Rear has almost 50 years experience that encompasses positions ranging from territory sales and field marketing manager to president and owner.